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Does IBM really know what they are talking about?

Here they write "While other electronic forms vendors embrace XML standards, PureEdge remains the only electronic forms developer whose products do not tie customers to use of proprietary Windows-centric technologies."

But on the Press release itself: "PureEdge provides a business process automation framework composed of products, partnerships and services to create, manage and deploy XML forms-based processes."

What does "embrace XML standards" have to do with "Windows-centric technologies"?
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